Before joining Activate, Laura didn’t see herself as a leader and wasn’t even sure why she’d been invited to participate.
As an L&D professional at a growing health and wellness company, she excelled at building training programs, managing projects, and collaborating with subject matter experts. But seeing herself as an influential leader? That felt like a stretch. Imposter syndrome showed up quickly.
Her CliftonStrengths results confirmed what she already suspected. Influencing strengths like command and self-assurance ranked near the bottom. Confidence, not capability, was the real gap.

She could design brilliant training programs, but often defaulted to saying yes to stakeholder requests, even when they weren’t aligned with strategy and best practices. She could manage her workload beautifully, but hesitated to assert her expertise or recommend better solutions.
It wasn’t a knowledge problem. It was a confidence and voice problem.
When Frameworks Meet Real-World Application
Through Activate’s leadership and conversation frameworks, plus 12 weeks of guided practice and coaching, she began applying the tools in real-time during high-stakes, real-world moments.
When one department requested a standard check-the-box training, she didn’t automatically deliver exactly what was asked. Instead, she evaluated what would be most effective and recommended a stronger high-impact approach.
They listened. The training was better than expected and received high marks from participants.
The Identity Shift That Changes Everything
The transformation wasn’t just about skills— it was about identity.
After completing Activate, here’s what shifted:
- She confidently advocated for better training solutions instead of defaulting to stakeholder requests that didn’t support learning outcomes.
- She initiated the company’s first hands-on production training model after recommending a more effective format.
- She initiated a redirecting feedback conversation independently using the Activate framework, even when her manager offered to step in and do it for her.
- She structured feedback around specific behaviors and support, which reduced defensiveness and kept the conversation productive and future-focused.
- She gave positive feedback with specificity and impact, helping coworkers feel recognized and motivated.
- She became more vocal and influential in planning meetings instead of holding back her ideas and recommendations.
- She took action on new skills immediately on the job, rather than simply contemplating the theory she had learned.
Here’s how she described the experience:
“I didn’t see myself as a leader. This program helped me see I already was one. My role comes with leadership responsibilities, and I now feel confident stepping into them more autonomously.”
Activate didn’t change her title. It changed how she showed up. She did not become a leader because of the program. She recognized she already was one and gained the tools and confidence to lead from where she sits.